Archive for the ‘Stupid Fun Club’ Category

Will Wright’s TV show shooting its pilot this week

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I’ve been one of the early invites for Will Wright’s ‘The Creation Project’ when he launched his first Stupid Fun Club project this past spring.  Sadly, I could not keep up and decided it would be best to remove myself from the group.  I had my doubts that it’ll do well, and honestly, still kind of do.  But it’s Will Wright – I wish him the best of luck on his work and I hope he can prove me wrong!

Anyhow, Joystiq picked up on the fact that the pilot episode of his new TV project has begun filming this past week.  It’s storyline was contributed by many users from the group and will be an on-going series on CurrentTV.  According to ExhibitSims, this new television show of Will’s is called “The Man, The Myth, The Legend”.  Here are a few screens…

cp cp3 cp2

Will Wright signs deal with The Science Channel

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Could this be the beginning of his new television show plan or a whole new idea from the corner of his mind?  Reuters reported that he signed a deal with The Science Channel to help produce programming for the network.

LOS ANGELES (Hollywood Reporter) – Video game designer Will Wright has signed a development deal with Science Channel to produce programing for the network.

Wright is co-founder of Maxis (now part of Electronic Arts) and designer of hit game series “The Sims.” He is charged with creating series and specials for Science that explore topics including time travel, different worlds and the future. Each program will have online and interÂactive components and will attempt to reflect the sensibility of Wright’s video game work.

“I want to take the way he engages an audience in gaming and bring that into a show,” Science Channel GM Debbie Myers said.

The partnership reflects Myers’ strategy to expand the network’s programing from science-based content to shows that explore creativity. Science recently made headlines by partnering with Steven Spielberg for a documentary on rebuilding the World Trade Center site.

Wright’s most recent game was 2008′s “Spore”; last year, he founded the entertainment think tank Stupid Fun Club.

Via Space Oddity’s Spore Blog

IGN uncovers Will Wright’s “stupid” project – a television show

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Will Wright has been hiding his projects coming from his Stupid Fun Club for quite some time, but IGN was lucky enough to grab an exclusive scoop on what he’s been up to.  His next project is a television show called ‘The Creation Project‘.  Teaming up with producer Albie Hecht, ‘The Creation Project‘ is a tv series about the creation of a tv series.  Basically users will be able to submit ideas for stories and then they’ll get voted on to see which ideas will be turned into a two-half hour episode.

In essence, The Creation Project is a TV series about the creation of a TV series. What we’ve seen suggests users will submit story ideas online and via mobile devices. This will lead to the users than discussing the submissions and voting for their favorite. Finally, the winning storyline is actually produced and will air as two half hour episodes.

There appears to be a major online/mobile device component to this series, including a “StoryMaker Engine” Wright has designed that will allow users to quickly make their own storyboards to accompany their ideas using pre-existing images or those uploaded by the users themselves.

We saw suggestions that the series could premiere by the end of the year, though presumably the online component may begin earlier. Of course, we should reiterate that this was all in the early stages and it’s likely elements of what we saw could be dramatically different by the time The Creation Project is on the air.

I have to be honest here…this does not sound interesting in the slightest bit.  I’m not much for reality tv, but it’s Will so I’ll give him a chance.

Thanks to TheSidDog for the tip!

Will Wright’s current business card

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Will Wright is loaded with money, and I don’t mean US currency.  Nope, in fact one of his hobbies is collecting currency from other countries and sometimes using them for ideas to come up with his business cards.  I know this because he gave to me a 2 pieces of currency (real, not made into a business card) from Vietnam and Portugal with his name autographed on it when I met him back in 2004.  I keep them in my wallet at all times for good luck :P

Here are two pics from his current business card from Stupid Fun Club that a developer picked up at the 2010 Games Developer Conference last night.

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Will Wright’s presentation from Engage! Expo now available to download

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Missed Will Wright speaking at the Engage! Expo event held last week?  No worries, the official Engage Expo website added his 30MB powerpoint presentation as well as three videos.  Get to watching!

Sims.  Serious business.

Will Wright talks at GLI wrapup; impressions & pics

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I’m kicking myself for missing the live stream of Will Wright’s presentation at the Games for Learning Institution!  Got the times mixed up and took a nap, ended up sleeping right thru it! :(   I suppose not all is bad, I can catch up reading and viewing the various bits and pieces that made their way onto the net about his speech.  Here’s what I managed to gather so far.  If any visitors here made it to his speech, feel free to drop me a link to your thoughts via the comments and I’ll add it to this post!

The most interesting part of the presentation for me, however, was how Wright applied these concepts to his own games. He spoke about the process behind Sim City, how it first seems like a computerized train set, but after heavy usage, the consumer realizes they aren’t just playing with a set of possibilities; instead, they are creating worlds (he compared it to gardening). He designed The Sims to allow people to succeed or fail. He established that failure is just as much part of learning as is success. Therefore, he wants his games to have consequences (if your Sim dies, the people around it realize this and mourn) instead of just a simple restart that allows you to feel nothing.

The audience that packed Skirball seemed to be Wright’s target audience: gamers who understood his points and laughed at his jokes (I’ll admit, some were hilarious). My question is: how can we get this process out into the public? The Sims is one way of doing that. As Wright put it, “The Sims showed people that not only boys liked computer games.” Casual gamers are more interested in games such as The Sims, where they can control what happens, and the designers allow failure while giving very basic guidelines. This is why a game like The Sims, which has a huge following, becomes important and why Wright is as valuable as he is: he is literally teaching through his games.

NYU Local – Will Wright preaches learning and imagination at GLI

There were a few technical hiccups prior to the speech, so Wright offered to answer a few audience questions. When asked about why educational and serious games are typically lame, he replied that this is primarily tied to craftsmanship. Serious game developers are going for the most obvious depictions of real-world crises, but those are rarely the most fun. For example, he suggested that rather than controlling a Peace Corps member trying to prevent the spread of a deadly disease, it might be more fun to put the player in the “shoes” of the virus.

The Rumble Pack – Notes from Will Wright

Getting ready for Will Wright to take the stage.  He’s famous for designing Spore, SimCity, SimAnt, SimEarth, and of course, The Sims series.  I’m excited to hear what he says about educational games.  Many of his titles are considered educational games today, though I don’t believe they were originally marketed as such, with the possible exception of Spore.  It’s very odd, but things that get classified as educational games often aren’t games at all.  Things in that category usually more closely resemble interactive worksheets than games.  There’s often only one right answer, and sometimes the game is only playable if you already know the content it contains.

Ten Toed Inc – Live Blogging from Will Wrights GLI presentation

In a 300-slide presentation to an audience of “computer-savvy” Greenwich Villagers, he advocated using digital games to promote creativity and education.

In addition, Wright focused on making his games relative to both the outside world and the individual.

“The more personal a game, the more emotional investment is put into it,” he said.

Wright’s ability to preserve the human element in his work makes him appealing to a wide range of people.

Katya Hott, a student in NYU’s Educational Communication and Technology program, recalls that SimCity was the first digital game she played as well as her male friends. She was impressed by Wright’s game analysis and sense of humor.

NYU News – Will Wright talks at the Skirball Center

I will not attempt to provide a comprehensive overview of his talk, here are a few highlights regarding what stood out most to me:

  • Story telling and playing games are crucial activities that support human learning and development.
  • Unlike stories told via video or books, games tend to allow people to explore multiple different possibilities.
  • Games are currently looked down upon by other media – this is always the case for emerging media.
  • Future of media will need to include play, story and branding as core elements (also described as agency, empathy and identity).
  • The “magic circle” continues to evolve and expand as new platforms for gaming, such as mobile, become commonplace.

Julio Terra – Will Wright: Gaming and Learning

Kotaku – Barbie Doll Destroyer Will Wright Visits Engage Expo 2010

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Wright told Kotaku after the talk that he hopes he can reveal what his Stupid Fun Club is up to “soon.” He was no more specific than that. Pure video gaming, it sounds, is mainly going to be an amusement for him. He said he’s still avidly playing Advance Wars on his DS, has dabbled with Dragon Age, gotten sucked into Battlestations Pacific and likes messing with Scribblenauts (“I don’t even focus on the levels. I just sit there and pick out a cat and a ferret and see what happens. I’m just doing all these experiments in my head”). But the Sims was 10 years ago. Even Spore is now a ways back.

Maybe we should think of Will Wright, fresh off his first Toy Fair, as an exciting young toy maker now, instead.

But maybe we should have seen him as a toy maker all along. “I always thought of Sim City as a digital toy,” he said during our chat. “Most people call it a game, but, really, the rules structure is much looser than a real game. You can’t really win or lose in Sim City or The Sims. You can try for certain goal states and maybe achieve them or not. But I think my games have always been more like toys than games.”

Everytime Wright speaks and I hear him, he always makes me feel intelligent.  We still don’t know what he’s up to, but I’m sure as hell curious to know what his Stupid Fun Club team has planned.  Will it be the next big thing or just another product that you’ll find on the ground kicked under the shelves at Walmart?  I did manage to get a chuckle out of the fact that Will blew up a barbie doll by launching it into the sky and also for the fact that he thinks the Roomba vacuums “doesn’t vacuum worth shit” XD

article here

Second Thoughts – Catching up with Will Wright after Engage! Expo 2010

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One lucky blogger was able to catch Will Wright for a few questions after his Engage! Expo 2010 speech.  If you followed The Sims Online back in its prime days, you may be familiar with the name of ‘Dyerbrook‘ who was the author of Starbucks Sucks.  Will was surprised as he often used the story for his past presentations.

Anyhow the discussion grew to talks about how evil entered the world of The Sims Online, MMORPGs and even Second Life.  Last, he touched based on what future things we may be seeing coming from his Stupid Fun Club company:

I persisted in asking (bloggers are just as persistant as paparazzi) about why Will left MMORPGs. Would he ever come back? What really made him leave? And basically, he said that he did plan to come back in some form, and that his next project, the Stupid Fun Club, about which he said very little, would involve some of that.

But SFC also involves, he said later as we trailed him, television, which was more social than game playing, because people sit around in real life and watch TV together. (You know, they do a lot of that in SL too).

check out the whole article here

Gearlog – Engage! Expo 2010: Will Wright’s Keynote

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I can’t watch the videos at the moment, but will make a note to do so when time for them allows.  In the meantime, check out some of Will’s speech from his Engage! Expo presentation.

Wright takes what he called “an evolutionist view of human behavior.” When humans encounter a new situations, they collect data, classify it, employ empathy to try to predict outcomes, and figure out what kinds of action they can take, thus developing hypotheses. But when we’re young, we have limited experiences, so play and story allow us to enlarge our experiential range. Imagination lets us test possible scenarios, and thus develop metaphors and schema, which lead to world concepts.

Play has seeped into our culture at large, Wright said, pointing to all the devices we surround ourselves with. Along with their other functions, cell phones, cars, and even gadgets like the Roomba must now also entertain us. We have so much data coming in without natural filters that information is starting to replace instincts. But we can also use our devices as conduits to provide information: Because of computers and the Web, he said, and the overlap of online communities, we’re moving toward a sort of cooperative collective intelligence — a “hive mind.”

Videos and article from GearLog

Tweets & Pics from Will Wright’s presentation at the 2010 Engage Expo

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Below are a number of quotes, tweets and pictures from Will Wright’s speech at 2010 Engage Expo.  Figure’d I post these for you guys so you can have somewhat of a ‘live’ feed. ;)   I’ll keep it updated constantly until his presentation is over – so make sure you refresh the page every now and then!

*Update* think that’s is a wrap.  Pity that we don’t get to see/hear what his project is for the Stupid Fun Club, but he always has interesting things to say :)

  • liamom Will Wright founder of Sims at #engageexpo keynote:’toys can expand our imaginations and change our future’
  • HopeLab Will Wright: “ask not what toys can do for you, ask what you can do for toys”
  • MargaretWallace Will Wright: toys that have memory of actual experiences are the future. Also predicts the will interact with other toys in shared memories.
  • 360Kid “everytime computers seem 2 advance & appear 2 display traits of intelligence, we redefine what intelligence means” Wright
  • MargaretWallace Will Wright: future of toys – networked toys, maybe biochemical or nanotechnology. Toys will be more intelligent.
  • wallacelinden Will Wright: play infusing the world around us, virtual becoming real – in part via #AR.
  • wonderlandblog Will Wright: virtual doesn’t mean anything to kids anymore. Their virtual is their real, too.
  • wonderlandblog Will Wright: Jin from Lost’s wikipedia entry is longer than Barack Obama’s.
  • jnusser Social interaction today is getting us closer to hive minds – will wright
  • wallacelinden Will Wright: computers not so hot for #AI, much better for harvesting human intelligence.
  • chriswandrew Google works because they harvest human intelligence – will wright
  • wonderlandblog Will Wright: Check out the McMaster-Carr catalog. It’s the catalog of robot parts.
  • jgatza subversive play goes around the rules…note: Barbie’s flight suit is not blast resistant – Will Wright
  • wallacelinden Hot Wheels are particle accelerators for little kids. Will Wright
  • HopeLab Will Wright – funny, frank, insightful, explains more data not always helpful, eg do rearview cameras really improve your parking?
  • wallacelinden Will Wright: most of our intelligence is pre-conscious, telling us few things to tune into out of vast stream of data our senses take in.
  • 360Kid “When I was growing up, I played with models. I love models.” – Will Wright
  • HopeLab Will Wright: games as metaphor – Sims = dollhouse – makes sense!
  • jgatza Play builds imagination. Games Test imagination. – Will Wright
  • HopeLab Will Wright: play/games powerful life tools to teach categorization, causality, behavior – from animals to humans
  • wallacelinden Will Wright: Moore’s Law impacting toy industry along with everything else.
  • 360Kid Will Wright was a big fan of all things space, James Bond, chemistry sets and Martel’s VertiBird
  • wallacelinden Will Wright: I spend most of my money on #Amazon and #McMaster-Carr — buying robot parts and other mechanisms.
  • jgatza “I’m not an expert, but an articulate consumer” – Will Wright

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